Privacy Policy

Alex Furniture
Last Updated: 18th August 2025

Introduction

Alex Furniture (“we,” “us,” or “our”) operates a furniture store located in Alexandra, New Zealand, and maintains a website at alexfunrniture.co.nz. We are committed to protecting your privacy and being transparent about how we collect, use, and protect your personal information.

This Privacy Policy explains how we handle your personal information when you visit our website or interact with our business. By using our website, you consent to the collection and use of information in accordance with this policy.

Information We Collect

Information You Provide to Us

  • Contact details when you inquire about our products or services (name, email, phone number)
  • Information provided through contact forms or when you subscribe to our newsletter
  • Feedback, reviews, or other communications you send to us

Information Collected Automatically

When you visit our website, we automatically collect certain information through:

Website Analytics:

  • IP address and general location information
  • Browser type and version
  • Device information (type, operating system)
  • Pages visited and time spent on our website
  • Referring websites and search terms used to find us

Cookies and Tracking Technologies: We use cookies and similar technologies to improve your website experience and understand how our site is used. This includes:

  • Essential cookies for basic website functionality
  • Analytics cookies to understand website performance
  • Marketing cookies for advertising purposes

Third-Party Services

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as:

  • Pages visited and time spent on site
  • Geographic location (city/region level)
  • Device and browser information
  • Traffic sources

For more information about Google Analytics and privacy, visit: https://policies.google.com/privacy

Facebook Pixel

We use Facebook Pixel to measure advertising effectiveness and show you relevant ads on Facebook and Instagram. The Facebook Pixel collects:

  • Pages visited on our website
  • Actions taken (such as viewing contact information)
  • Device and browser information
  • IP address

For more information about Facebook’s data practices, visit: https://www.facebook.com/privacy/policy

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries about our furniture and services
  • Improve our website and customer experience
  • Send you information about our products and promotions (with your consent)
  • Understand how our website is used to make improvements
  • Show you relevant advertisements on Google and Facebook platforms
  • Comply with legal obligations

Information Sharing

We do not sell your personal information to third parties. We may share your information with:

  • Google and Facebook for analytics and advertising purposes as described above
  • Service providers who assist us with website hosting, email services, or other business operations
  • Legal authorities if required by law or to protect our rights

Your Rights and Choices

Under New Zealand privacy law, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information (subject to legal requirements)
  • Withdraw consent for marketing communications
  • Object to certain uses of your information

Managing Cookies and Tracking

You can control cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.

To opt out of Google Analytics tracking, visit: https://tools.google.com/dlpage/gaoptout

To manage Facebook advertising preferences, visit your Facebook Ad Preferences.

Unsubscribing

You can unsubscribe from our marketing communications at any time by:

  • Clicking the unsubscribe link in our emails
  • Contacting us directly using the information below

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

International Data Transfers

Some of our service providers (including Google and Facebook) may process your information outside of New Zealand. When this occurs, we ensure appropriate safeguards are in place to protect your information.

Children’s Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Alex Furniture
7 Ennis Street
Alexandra, 9390
Alexandra, New Zealand
Phone: 03 440 2000
Email: info@alexfurniture.co.nz

You can also contact the New Zealand Privacy Commissioner at privacy.org.nz if you have concerns about how we handle your personal information.

This privacy policy complies with New Zealand Privacy Act 2020 requirements.